Matteo Belfiore was invited as a speaker at the seminar “Sustainability in Design: future architects embrace eco-design“, co-organized by Elle Decoration with the American brand Kohler (market’s leader in plumbing, bathroom furniture and tiles) and RitaVo.
The conference was hosted at the Hong Bang International University in HMC. Four speakers presented their approach and experiences in sustainable design to an attentive audience of young architecture students.
Luigi Campanale (CEO of SCE Project Asia), Olivier Souquet (architect and founding member of DE-SO), and Vu Linh Quang, (Deputy Director of Ardor Architects) shared their thoughts on starting an architectural career with a focus on reuse and recycle, precious advice in an academic environment that does not include yet any course on sustainable design. Matteo Belfiore introduced the MBA approach to sustainability in five points, with case studies from recent projects.
The message shared by all the speaker was clear: it is not too late to start thinking seriously about sustainability, and the new generations of the designer must address their career on this direction since its very beginning.